Ticketing for Events

Embracing online ticketing technologies can help streamline event registration, expand your marketing reach, and boost ticket sales.

To help you find a ticketing solution that works best for your upcoming event, we’ve compiled answers to some of the most common questions on event ticketing below: 

What is an event ticketing platform?

An event ticketing platform is a cloud-based system that takes the labor out of selling tickets and registering people for events and activities. From ticket creation and payment processing to ticket delivery and check-in, a ticketing system should handle the entire sale process with limited technical knowledge required from the event planner or attendee.

For example, Ticketbud is a free, online event registration tool that allows event organizers to create free event websites and sell tickets to events. While the platform is free to organizers, a small fee is passed along to the attendee during payment processing – with discounts available for non-profits. 

The online ticketing platform enables organizers to create custom tickets, allowing them to build a multi-tiered ticketing strategy or offer exclusive event discounts to important stakeholders. Ticketbud also helps event managers get paid fast to help cover early event costs. It provides organizers with real–time sales performance data and communication tools to reach their audiences.

The 3 ticketing classifications for event types 

Event ticketing can be described in different ways for various event types. Ticket sales define events geared at generating revenue, while bookings or registrations may describe sign-ups for free or sometimes paid events. 

The requirements for event types and their respective ticketing can vary. Events requiring registration, such as professional conferences or charity races, may need a comprehensive event registration form to gather important participant information or request donations. 

Other multifaceted events may require bookings so attendees can schedule specific sessions or time slots over the course of multiple days, events or locations. Whatever specifications your event entails, all can be managed with a reliable ticketing provider, such as Ticketbud.

How do event ticketing systems work?

Online event ticketing systems will vary, but ideally your event registration platform should enable you to: 

  1. Create an event page with your ticket types
  2. Promote and sell event tickets
  3. Check-in attendees on event day by validating tickets
  4. Report on all your event and attendee data
  5. Access funds generated from ticket sales whenever needed

What are the benefits of ticketing?

Event planning is consistently ranked as one of the most stressful jobs in America, but utilizing tried and tested ticketing technology, such as Ticketbud, offers peace of mind and efficiency. 

A reliable online ticketing system will help you sell tickets around the clock. Attendees are easily able to securely purchase their own tickets online 24/7. And, many event registration platforms allow attendees to opt into event insurance to protect their payment if the event is canceled. 

Ticketing systems, such as Ticketbud, also offer organizers a central management and communication center for their event. These platforms can also assist with event marketing support through email and social media tools, such as Ticketbud’s Ad Engine. 

Ticketing systems also provide day-of support, to smooth check-in and event registration on site. Encouraging online registration or selling tickets for an event ahead of time eliminates the need to process sales at the door. Instead, attendees come with a scannable ticket for easy and efficient check-in. 

Plus, if it’s your first time using an online ticketing system, you can set your mind at ease. Ticketing platforms like Ticketbd come equipped with responsive customer and technical support. 

What is the process of ticketing?

Partnering with an online event ticket seller streamlines the registration for the event planner, especially those who are managing large volumes of transactions and revenue. An online registration tool, such as Ticketbud, automatically tracks ticket sales to help organizers manage, market and grow events. 

Making sure you have reliable secure transactions as part of the ticketing process is key when selling tickets to an event. Ticketbud’s ticketing platform integrates with well-known and secure payment providers to ensure ticket revenue is managed appropriately and efficiently.

Ticketbud doesn’t hold on to the organizer’s money either. Instead, event managers are able to easily track ticket sales and cash in on existing sales ahead of the event. Organizers can also access trackable reporting to see exactly how and when that revenue was generated.  

Which software is best for ticket booking and registrations? 

The best software for your event will depend on your event requirements. However it generally comes down to three key elements: reliability, features and cost.  

To assess reliability you can look at reviews and customer testimonials. You can also request a customized walkthrough to experience how the platform would work for your specific event. When evaluating features, you want to ensure the ticketing software you’re considering can accommodate your needs – whether that’s reserved seating, accepting donations, merchandise sales, event promotion, event discounts or others.     

While many online ticketing platforms can provide many features not all are included in the base price. Many providers will quote low costs that don’t include the features you need. Be careful that your needs don’t require add-on fees.

Here are 11 things to look for when choosing an online ticketing platform

What are the features of a ticketing system?

Beyond registration and ticketing, your event registration platform should simplify planning around other aspects of your event. When considering platforms, assess features that support event marketing and communications, event check-in, event management, reporting and analytics. 

Ticketbud for example offers a wide range of ticketing features that can:

Create Eye-Catching Event Marketing with Free Design Help from Canva

By Rachel White

Getting people to attend an event requires eye-catching, multi-channel marketing, but not all event planners have the time or resources to produce attractive promotional materials across their platforms. 

Enter Canva, a free and widely used online graphic design service that provides users with a suite of tools to design engaging graphics and video for social media, email, posters, and more. Trusted by many, the online platform generates more than 3,000 designs a minute. And it’s easy to get started. 

Sign up at canva.com

All you need is an email address, or other online account, and a password. 

Once you verify your account through email, every tool and resource for both individuals and teams is easily accessible through the homepage, including design templates, educational resources, as well as your soon-to-be saved projects. 

Once logged in, use Canva to create a banner for your Ticketbud event page that sets the tone for your entire event marketing strategy. 

Click “Custom size” in the top right corner of the page below the “Create a design” button, and input the dimensions for the banner (1024 width x 512 px height). 

Select “Create new design.”

Once in your design, you can use the design dashboard to search thousands of free and customizable templates, source free-use graphics and media, upload photos, and add text. When placed in the design, each element can be easily transformed and edited to reflect your event and brand. 

Once finished, share or download your design by clicking “Share” in the top right corner of your screen. You can generate a share link for your team to access and edit, or download the file and upload your design as a photo onto your Ticketbud event page. 

As you work, Canva automatically saves your progress. You can access previous and in-progress projects anytime through the “Projects” tab on your Canva homepage. 

Modify your banner design to promote your event consistently across your channels. 

On average, your audience will need to receive your message 5-7 times before making their purchase decision, so publishing graphics with a similar look and feel across email, social media, and other platforms will help build interest and recognition of your event.

Upgrading to Canva Pro, Teams, Education and Non-profit plans enables you to easily “copy & resize” designs. But with Canva’s free account, you can create new sizes for your design by simply starting a new design project from your homescreen..

Canva has thousands of pre-formatted designs for Facebook posts and covers; Instagram posts, stories and reels; printed invitations and posters; and more. Simply select your desired template from its menu of options to begin creating your next piece of content.  

Once in your design, you can easily transfer all of the elements from your banner design to the new layout by selecting the design from your “Projects” folder in the design dashboard, then modifying to fit. Or, you can utilize the design tools to create a new design, borrowing similar fronts, colors and elements from the banner design to create a consistent look.

With Canva, you can directly post your designs to social media and messaging apps like Facebook, Instagram, Twitter, Pinterest, and more. 

By upgrading to a premium plan, event organizers can streamline their workflow by scheduling and auto-posting to social media with Canva’s Content Planner. 

For more on how to use Canva to promote your event, check out Canva’s 20 tips on spreading the word on social media. 

Canva is always free for every individual and team. 
To unlock premium features, individuals can upgrade to Canva Pro to easily create professional designs and content for free for 30 days. More info here.

Event Ticketing Just Got Easier

Ticketbud Launches an Intuitive New Interface for Event Organizers

“It’s a great time to use Ticketbud for event ticketing. This thing sings”.

Kayhan Ahmadi, CEO of Ticketbud

In the first half of 2019 Ticketbud announced a series of platform advancements to improve the ticket buyer experience.  

Ticketbud is now excited to announce the launch of our redesigned interface for event organizers. This update takes the user experience to the next level, making the event setup and management process more intuitive and user-friendly with enhanced design and functionality. 

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The Redesign Includes:

2019 Platform Updates:

These advancements are a result of close consultation with customers and Ticketbud’s continued commitment to improving the customer experience.

Modern New Event Pages

Ticketbud Mobile Images

Mobile Optimized Checkout 

Reduce friction at checkout and sell more tickets with a purchase process designed for mobile.

Organization Pages

Showcase all your events in one place. Ideal for organizations with multiple events or multi-day events. 

“This newly updated and mobile optimized ticketing platform has been our largest and most important project under my tenure as CEO. We’ve taken the Ticketbud ticketing platform to the next level with an intuitive and enhanced user experience for event organizers. It’s dynamic, flexible, and  will support all the powerful integrations we are going to be launching. Combined with previous updates focused on the ticket purchase experience, such as our mobile optimized event pages and checkout experience, it’s a great time to use Ticketbud for event ticketing. This thing sings”. 

Kayhan Ahmadi, CEO of Ticketbud.

It’s free to sign up and get started on Ticketbud today. You can also request a personal walkthrough demo with a Ticketbud Team Member.